X Will Suspend Users Who Post AI-Generated War Videos Without Disclosing They Are Fake

Social media platform X announced Tuesday that it will suspend users from collecting ad revenue if they post AI-generated videos of armed conflict without disclosing that the content is artificially created. The policy, announced by X's head of product Nikita Bier, comes as the Iran war has generated an unprecedented volume of AI-fabricated combat footage that is being shared alongside real war coverage — making it increasingly difficult for users to distinguish between authentic and synthetic imagery. The decision marks one of the first major platform-level responses to the weaponization of AI-generated media during an active military conflict, and represents an acknowledgment by X that the combination of a real war and rapidly advancing AI video generation tools creates a uniquely dangerous misinformation environment.